AARON PEDEN / FREE WORKSHEET

Build a Practical Plan for Your First Customers

Build a two-week customer acquisition plan with a clear activity budget, a simple sales path and a review date.

Name or project: ____________________ Date: ______________

1. Segment and buying trigger

2. Primary channel and why it fits

3. Two-week activity and time budget

4. Offer and single next action

5. Follow-up timing and stop rules

6. Contacts / conversations / proposals / customers

7. Cash acquisition cost and allocated labor

8. Bottleneck, next experiment and review date

Next action: Choose one channel for the next two weeks. Put three customer conversations and a review appointment on your calendar.

General education. Hypothetical examples are not forecasts. Print this page or use your browser’s Save as PDF option.