Field notes / Aaron Peden

The businesses behind the lessons.

Different chapters of my journey, with context you can connect to your own business.

Ben Morgan and Aaron Peden outside Rocktomic’s distribution facility
Ben Morgan and Aaron Peden at Rocktomic’s distribution facility. Published in Inc. Custom Studio’s paid content, May 2023.

These breakdowns separate Aaron’s account, public evidence and general educational takeaways. Company outcomes reflect the work of teams and partners.

Wave Marketing

From door-to-door sales to digital acquisition—and the risks of depending on a partner’s channel rules.

Read the breakdown →

Rocktomic

A supplement-brand platform, a founder and CMO role, and two distinct 2023 Inc. recognitions.

Read the breakdown →

YourPeptideBrand

One of the two 8-figure companies Aaron grew and scaled through digital marketing and scalable systems, according to his account.

Read the breakdown →

WellStaq

WellStaq is my new startup: a bloodwork-first, white-label telehealth platform in development. Explore the early-access opportunity and see what we’re building.

Read the breakdown →

Built through real businesses

Companies from my founder journey. Roles and context are explained in each story.

Rocktomic scaled to over 15,000 clients and $50M+ in revenue, according to Aaron’s account of the company’s growth.

Scroll to Top